Web Analytics 2.0

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Anglais [eBook]  Web Analytics 2.0

  • Sybex 30 Décembre 2009

Adeptly address today's business challenges with this powerful new book from web analytics thought leader Avinash Kaushik. Web Analytics 2.0 presents a new framework that will permanently change how you think about analytics. It provides specific recommendations for creating an actionable strategy, applying analytical techniques correctly, solving challenges such as measuring social media and multichannel campaigns, achieving optimal success by leveraging experimentation, and employing tactics for truly listening to your customers. The book will help your organization become more data driven while you become a super analysis ninja! Note: CD-ROM/DVD and other supplementary materials are not included as part of eBook file.

  • EAN 9780470596449
  • Disponibilité Disponible
  • Nombre de pages 504 Pages
  • Action copier/coller Non
  • Action imprimer Dans le cadre de la copie privée
  • Nb pages imprimables 504
  • Partage Dans le cadre de la copie privée
  • Nb Partage 6 appareils
  • Poids 12 104 Ko
  • Distributeur Numilog

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