Reinvigorate your innovation approach with business ecosystems In a business ecosystem, different companies collaborate along and across previously sacrosanct industry barriers, encouraging innovation and the development of groundbreaking new products and services. Design Thinking for Business Growth delivers an eye-opening, fresh approach to designing and scaling business models and ecosystems. In this book, Michael Lewrick delivers a comprehensive procedural model for the design, development, and implementation of business ecosystems. He also presents the most critical design methods and tools you'll need to make your own ecosystem a success. Fleshed out case studies and examples of companies with successful business ecosystem initiatives A mindset for business growth, including the use of "design lenses" and the exploitation of momentum and speed to facilitate innovation Practical exercises to better understand and implement the ideas discussed in the book Perfect for founders, managers, and executives in industries of all types, Design Thinking for Business Growth also belongs in the libraries of product managers, department heads, and non-profit professionals who wish to better understand how to develop new and innovative ideas that lead to company growth and success. With a topical view of the design paradigm, Design Thinking for Business Growth complements the international bestsellers The Design Thinking Playbook and The Design Thinking Toolbox. If you are ready to apply a new design thinking mindset for remarkable business growth, Design Thinking for Business Growth is your ultimate tool for success.
Exit les frontières artificielles entre secteurs, spécialités et organisations!
Penser écosystèmes, c'est bâtir une politique stratégique qui ne s'encombre pas des barrières entre secteurs et segments de marché pour répondre aux attentes des clients et créer de nouveaux besoins.
Visuel et pratique, ce guide vous permet de renouveler vote stratégie de création de valeur et de développer un écosysteme performant intégrant toute la chaîne de production et de distribution.
A votre tour, lancez votre écosystème de croissance en vous appuyant sur:
une méthode testée et approuvée par des centaines d'équipes;
des exercices progressifs pour instiller un nouvel état d'esprit et devenir un détecteur de tendances, d'opportunités et de partenariats fructueux;
des études de cas et exemples d'entreprises qui ont mené leur révolution écosystémique (Alibaba, Amazon, Daimler, Tencent...):
une boîte à outils complète (canevas Lean Start-up, canvas de stratégie et de conception écosystémiques ou de croissance exponentielle...) et des modèles complémentaires à télécharger.
"Ce cahier, illustré pour votre plus grand plaisir, vous offre de nombreux exercices pratiques et vous réserve des espaces personnalisés. Annotez-le, dessinez, rayez, recommencez... et notez vos résolutions. Lire ce livre, c'est se laisser prendre par la main et guider sur le chemin de l'autoréflexion. Vous serez une meilleure version de vous-même après ce voyage." - Harvard Business Manager
"Inspiré de la psychologie positive et du Design Thinking, ce livre enthousiasmant montre comment suivre son propre chemin, avec courage." - Professeure Antoinette Weibel, Université de Saint-Gall (Suisse)
"Ce cahier vous accompagnera à merveille dans vos évolutions personnelles et vos plans de carrière." - Professeure Isabell M. Welpe, Université technique de Munich
Le Cahier du Design Thinking au Quotidien s'adresse à celles et ceux qui sont en quête d'un avenir fait d'épanouissement et de joie. Il a été conçu pour des individus prêts à s'armer de courage qui souhaitent devenir acteurs de leur évolution personnelle et professionnelle en pensant, en provoquant et en saisissant les opportunités.
Que vous souhaitiez donner un nouvel élan à votre carrière, construire des relations plus solides ou encore planifier les
prochaines étapes de votre vie, ce livre vous mènera, pas à pas, vers un avenir radieux !
Michael Lewrick, Larry Leifer et Jean-Paul Thommen comptent parmi les plus grands experts en Design Thinking aux États-Unis, en Europe et en Asie. Conférencier plébiscité, le professeur Michael Lewrick enseigne le Design Thinking dans plusieurs universités. Avec Larry Leifer, il a coécrit les best-sellers internationaux Le Guide du Design Thinking et Le Kit du Design Thinking. Pionnier, le professeur Larry Leifer enseigne à Stanford et est l'une des personnalités les plus influentes dans le domaine du Design Thinking. Le professeur Jean-Paul Thommen, enseignant à l'université de Zurich, est expert en leadership, en développement organisationnel et en éthique des affaires.
How to use the Design Thinking Tools A practical guide to make innovation happen The Design Thinking Toolbox explains the most important tools and methods to put Design Thinking into action. Based on the largest international survey on the use of design thinking, the most popular methods are described in four pages each by an expert from the global Design Thinking community. If you are involved in innovation, leadership, or design, these are tools you need. Simple instructions, expert tips, templates, and images help you implement each tool or method. Quickly and comprehensively familiarize yourself with the best design thinking tools Select the appropriate warm-ups, tools, and methods Explore new avenues of thinking Plan the agenda for different design thinking workshops Get practical application tips The Design Thinking Toolbox help innovators master the early stages of the innovation process. It's the perfect complement to the international bestseller The Design Thinking Playbook.
A radical shift in perspective to transform your organization to become more innovative The Design Thinking Playbook is an actionable guide to the future of business. By stepping back and questioning the current mindset, the faults of the status quo stand out in stark relief-and this guide gives you the tools and frameworks you need to kick off a digital transformation. Design Thinking is about approaching things differently with a strong user orientation and fast iterations with multidisciplinary teams to solve wicked problems. It is equally applicable to (re-)design products, services, processes, business models, and ecosystems. It inspires radical innovation as a matter of course, and ignites capabilities beyond mere potential. Unmatched as a source of competitive advantage, Design Thinking is the driving force behind those who will lead industries through transformations and evolutions. This book describes how Design Thinking is applied across a variety of industries, enriched with other proven approaches as well as the necessary tools, and the knowledge to use them effectively. Packed with solutions for common challenges including digital transformation, this practical, highly visual discussion shows you how Design Thinking fits into agile methods within management, innovation, and startups. Explore the digitized future using new design criteria to create real value for the user Foster radical innovation through an inspiring framework for action Gather the right people to build highly-motivated teams Apply Design Thinking, Systems Thinking, Big Data Analytics, and Lean Start-up using new tools and a fresh new perspective Create Minimum Viable Ecosystems (MVEs) for digital processes and services which becomes for example essential in building Blockchain applications Practical frameworks, real-world solutions, and radical innovation wrapped in a whole new outlook give you the power to mindfully lead to new heights. From systems and operations to people, projects, culture, digitalization, and beyond, this invaluable mind shift paves the way for organizations-and individuals-to do great things. When you're ready to give your organization a big step forward, The Design Thinking Playbook is your practical guide to a more innovative future.
The Design Thinking Life Playbook is for anyone who wants to have a fulfilling and joyful future. It?s for all those who want to initiate change through self-empowerment and have the courage to think, act, and take advantage of their opportunities proactively.
Whether you want to change your career, form healthier, stronger relationships, or plan the next stages of your life, this book will guide you to something better.
Authors Michael Lewrick, Larry Leifer, and Jean-Paul Thommen are leading design thinking experts in the U.S., Europe, and Asia. Michael Lewrick, Ph.D., is a featured speaker and teaches design thinking at various universities. With Leifer, Lewrick co-authored the international bestseller The Design Thinking Playbook as well as The Design Thinking Toolbox. Stanford Professor Larry Leifer, Ph.D., is one of the most influential personalities and pioneers in design thinking. Professor Jean-Paul Thommen, Ph.D., from the University of Zurich, is an expert on leadership, organizational development, and business ethics.
